RBTC's AI Decoded
If you've experimented with AI but haven't gotten much further than writing emails, this is for you!
In this talk, JP Azevedo breaks down Claude Code, the tool he uses to run his entire studio, in plain language, no technical background required. This isn't a talk about where AI is headed or what it might do someday. It's a practical look at what you can start doing now. You'll leave with a clear picture of what's actually possible for a business your size, what's hype, and concrete first steps you can take that same week.
Get ready to dive headfirst into the world of artificial intelligence at RBTC’s AI Decoded—where innovation meets inspiration. This isn't your average tech talk—we’re breaking down AI in a way that’s exciting, approachable, and packed with practical insights.
Whether you're AI-curious or already in the game, you'll be in great company with a community of forward-thinkers who are just as fired up as you are.
Let’s decode the hype—and the opportunity—together.
Speaker Spotlight
JP Azevedo is the founder and creative director of Thrive.exe, a creative marketing studio based in Blacksburg that builds bespoke brands and custom web experiences for companies that want to lead their markets. With over 10 years of experience working with clients around the world, JP helps businesses build a moat their competitors can't cross. Through distinct, cohesive branding across every touchpoint, his clients become the obvious choice in their markets, allowing them to charge what they're worth.